Methodologies |

QUALITATIVE

We offer the following methodologies:

Our experienced qualitative healthcare teams target the right respondent, recruits them, moderates the discussion with effective probing skills and addresses the pertinent business questions for research among stakeholders in the pharma, consumer health, medical devices, health insurance and other healthcare eco-system. We are adept at conducting enhanced qualitative research with ethnography studies, traditional focus groups, in-depth interviews or other tailored methods of qualitative data collection. Unimrkt Health offers personalized approach and dedicated project manager for every project.

 

Face to Face

Face to Face In-Depth Interviews, Focus Group Discussions, Device Testing, Patient Record Form Collection, Patient Diary, Physician/Patient Interactions, Central Location Testing & Ethnography

Online and Mobile

Online Surveys, Online Bulletin Board,
Questionnaire Pre Tests, Physician/Patient Interactions,
Patient Diary

Telephone - CATI (Computer-Assisted Telephone Interviewing)

Telephone Depth Interviews, Questionnaire Pre-Tests, Physician/Patient Interactions

 

Unimrkt Health differentiates through their high levels of personalized service, broad array of healthcare market research resources, expert qualitative fieldwork planning and execution, sampling expertise and skilled team of medical researchers. Our experience and expertise allows us to customize each market research study to best meet the clients goals and provide actionable results with speedy, reliable service.

Through our qualitative solutions, we address product research, brand research, customer research, promotion research, workforce research, market landscape, market access and other stakeholders analysis across multiple segments in healthcare industry

High turnaround time with quality

1,200 multiple country qualitative studies/year

40+ experienced healthcare moderators with professional background in pharmacy, clinical research, biotechnology, biomedical engineering or sciences

Access to dedicated analyst pool with 24*7 support from the project managers

Healthcare research covering multiple stakeholders across 90 countries in over 18 foreign languages

State-of-the-art CATI systems integrated with predictive dialers

On-time project deliveries

16,000 sqft with scalability of more than 350 seats

High turnaround time with quality

1,200 multiple country qualitative studies/year

State-of-the-art CATI systems integrated with predictive dialers

Healthcare research covering multiple stakeholders across 90 countries in over 18 foreign languages

16,000 sqft with scalability of more than 350 seats

On-time project deliveries

40+ experienced healthcare moderators with professional background in pharmacy, clinical research, biotechnology, biomedical engineering or sciences

Access to dedicated analyst pool with 24*7 support from the project managers

Got a challenge for us?

Unimrkt Health would be glad to assist you